SurfAid is a non-profit humanitarian organization whose aim is to improve the health, wellbeing and self-reliance of people living in isolated regions connected to us through surfing. SurfAid hosts annual SurfAid Cups at world class surf breaks globally, through these events they raise large amounts of money which goes to training in health, wellbeing and self-reliance of the island communities of Mentawais, Nias, Sumba & Sumbawa.
We had the privilege of covering the SurfAid Cup 2016 in Malibu, Ca. In doing so, we held the responsibility of video + photo production of the event and a social media take over for the weekend of the event. As we shot the event we had to immediately build our content calendar and copyright which made for a fast pace and multi dimensional project for our team.